The Public Information Coordinator is responsible for overseeing public relations activities and developing and administering educational and informational programs related to the operation of an institution of higher education. This position is governed by state and federal laws and institution policy.
Supervises subordinate public relations staff by making work assignments, establishing deadlines, providing instructions, reviewing work performed, and evaluating employee performance.
Plans, develops, and directs the distribution of educational and promotional material concerning the organization by reviewing and approving articles, news releases, publications, and program exhibits, proofreading copy, and arranging for distribution.
Presents educational and informational programs to civic organizations, governmental agencies, conservation groups, schools, and the general public, to increase awareness of the mission and function of the organization.
Develops formal training programs and materials and conducts training for business leaders, government officials, organization staff, and the general public concerning organizational programs.
Coordinates conferences and special events by securing speakers, planning agendas, approving entertainment and facility arrangements and contracts, and evaluating impact and success of events.
Works with news media to coordinate coverage of activities and events by issuing invitations and press passes, accommodating media personnel, preparing press guides, and handling problems and schedule changes.
Performs other duties as assigned.
SPECIAL JOB DIMENSIONS:
Occasional in-state travel is required.
KNOWLEDGE, ABILITIES, AND SKILLS:
Knowledge of supervisory practices and procedures. Knowledge of public relations principles and practices. Knowledge of the principles and practices of journalism. Knowledge of publication requirements and procedures. Knowledge of managerial and supervisory practices and techniques. Ability to plan, develop, and conduct organization educational and promotional programs. Ability to oversee organizational publication activities. Ability to coordinate conferences, special events, and media coverage activities.
MINIMUM EDUCATION AND/OR EXPERIENCE:
The formal education equivalent of a bachelor’s degree in public relations, journalism, or a related field; plus three years of experience in public relations, journalism or a related field, including one year in a supervisory or leadership capacity.
CERTIFICATES, LICENSES, REGISTRATIONS:
Must possess a valid Arkansas driver